Chad Ochocinco has his own iPhone app. Of course he does.

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October 20, 2009

Well,
this is a first. Chad
Ochocinco, wide receiver for the Cincinnati Bengals, has his own iPhone app,
the "Chad
Ochocinco Experience.". And when I say it’s his own, that’s exactly
what I mean: He created it (with the help of teammate Jordan Palmer (notes); more on
that in a minute), he’ll profit from it, and it revolves around him.

It lets fans with iPhones enjoy all the requisite stats, schedules and
highlights you would expect, but users can also submit questions for Chad,
follow his Twitter account, locate him instantly on a map, see what music he’s
listening to, and see pictures of his family. It’s a little weird.

It occurred to me that this is one of those things where, if you were able to
talk to someone who lived in 1875, there’s just no way you could explain this in
a way that would make one tiny bit of sense. And then I thought, I started
blogging in 2003, and at the time, I’m not sure this would’ve made much sense to
me, either. But here we are.

On one hand, I think it’s awesome that Chad has decided to connect with fans
so directly and openly. As a fan, you have never, ever had as much access to a
celebrity athlete as you have to Chad Ochocinco (notes) right now. He’s taking advantage
of the technology that’s out there to connect with fans. That’s a pretty great
thing.

On the other hand, I don’t think I’ve ever known of anyone who wanted and
needed attention the way Chad does. But hey, it’s his life, not mine, and if it
makes him happy, bless him.

The app was created by Rock Software, a company owned by Jordan Palmer,
backup Bengals quarterback and younger brother of Carson Palmer (notes). His company
also created the
"RunPee" app, which you can take into a movie theatre, find the
best time to go pee during a movie (for
safety purposes, please take Jeff Reed with you), and then tells you what
happened while you were gone.

Chad’s app is $4.99, which is on the pricey side for an iPhone app. No one
can say it isn’t unique, though.

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